New GoDaddy survey shows 80% of young shoppers research businesses before buying

TEMPE, Ariz., Nov. 21, 2024 /PRNewswire/ -- Maintaining an online presence is important to small businesses, but is it necessary? According to new data from GoDaddy (NYSE:GDDY), if a business's target audience is Gen Z or Millennials, not having one could seriously impact their bottom line.  

A majority (80%) of 1,000 Gen Z and Millennial U.S. consumers surveyed in September shared they research small businesses online before shopping with them for the first time. They are taking extra steps to verify the credibility of a business by checking their reviews, website and social media accounts.   

TEMPE, Ariz., Nov. 21, 2024 /PRNewswire/ -- For many microbusiness owners, closing one venture is not the end—it's the beginning of something new.

According to GoDaddy's 2024 Annual Venture Forward report, 75% of microbusiness owners who close a business don't give up, even if their efforts didn't yield a profit. Instead, they persist, launching new ventures. Of these, 39% become the main income for their households.

TEMPE, Ariz., Nov. 20, 2024 /PRNewswire/ -- GoDaddy Inc. (NYSE: GDDY) Chief Financial Officer Mark McCaffrey will present at the UBS Global Technology Conference in Scottsdale, Arizona on Wednesday, Dec. 4, 2024 at 10:15 a.m. ET / 7:15 a.m. PT as well as the Barclays Global Technology Conference in San Francisco, California on Thursday, Dec. 12, 2024 at 11:40 a.m. ET / 8:40 a.m. PT.

Live audio webcasts and post-presentation audio replays of these events will be available on GoDaddy's investor relations website at https://investors.godaddy.net. 

TORONTO, Nov. 13, 2024 /CNW/ -- New research reveals that Canadian microbusiness owners are embracing Generative (Gen) AI tools to help run their businesses, with two thirds (61%) of entrepreneurs using the technology in the past few months alone.

Back after 8 years to showcase GoDaddy Airo™, an AI-powered experience for small businesses

TEMPE, Ariz., Nov. 12, 2024 /PRNewswire/ -- Aspiring small business owners struggling to turn their ideas into reality should tune into Super Bowl LIX to learn how GoDaddy Airo uses the power of artificial intelligence (AI) to take a business from concept to online in minutes.

GoDaddy Airo™Customers experience magical results with GoDaddy Airo — getting online faster, bringing more traffic to their website, boosting sales and deepening engagement on social media. In the U.S. alone, nearly 3 million customers discovered GoDaddy Airo, and that number continues to grow as GoDaddy Airo's rollout spans 180 countries and counting. Returning to advertising in the big game brings the possibilities of GoDaddy Airo to small businesses everywhere on one of the world's biggest stages.

TEMPE, Ariz., Nov. 6, 2024 /PRNewswire/ -- GoDaddy Inc. (NYSE: GDDY) Chief Financial Officer Mark McCaffrey will present at the 2024 RBC Capital Markets Global Technology, Internet, Media and Telecommunications Conference in New York City on Tuesday, November 19, 2024, at 9:20 a.m. ET / 6:20 a.m. PT.

A live audio webcast and post-presentation audio replay of the event will be available on GoDaddy's investor relations website at https://investors.godaddy.net. 

About GoDaddyGoDaddy helps millions of entrepreneurs globally start, grow, and scale their businesses. People come to GoDaddy to name their idea, build a professional website, attract customers, sell their products and services, and accept payments online and in-person. GoDaddy's easy-to-use tools help microbusiness owners manage everything in one place and its expert guides are available to provide assistance 24/7. To learn more about the company, visit www.GoDaddy.com.

71% of Consumers are Ready to Pay More to Shop at Small Businesses This Holiday Season

TEMPE, Ariz., Oct. 31, 2024 /PRNewswire/ -- Consumers are in a giving mood this year, not just toward their friends and families, but also to small businesses. According to a new GoDaddy survey, 71%* of U.S. shoppers are willing to pay more to support small businesses during Black Friday and this year's holiday season, with an eye-popping 53%* of them willing to spend up to 10 percent more to do so. 

Welcomes Tailor Brands as first partner, opening doors for small businesses everywhere

TEMPE, Ariz., Oct. 30, 2024 /PRNewswire/ -- GoDaddy (NYSE: GDDY) announced the upcoming launch of an innovative reseller program, a Website Builder API integration for third-party platforms. The first strategic partner to incorporate the company's award-winning Website Builder into their digital presence offering is Tailor Brands, a premier business building and LLC formation platform. 

TEMPE, Ariz., Oct. 28, 2024 /PRNewswire/ -- GoDaddy (NYSE: GDDY) today announced the launch of 90-day reissuance, fully installed and managed Secure Sockets Layer (SSL) certificates with five encryption refreshes annually, making GoDaddy the first certificate authority to offer this time-saving solution. 

SSL certificates are essential for anyone with a website, especially small businesses, entrepreneurs and larger businesses. They protect sensitive customer data and maintain trust in online transactions. SSLs authenticate the identity of a website and encrypt information sent to the server.

Trust dynamic not the only shift for younger generations

TEMPE, Ariz., Oct. 17, 2024 /PRNewswire/ -- For years, word-of-mouth has played a critical role in the marketing success of small businesses. New data from GoDaddy suggests that recommendations from friends, family and co-workers are being replaced by influencers in terms of importance to younger consumers.

The GoDaddy survey of 1,000 U.S. consumers in September shows that while both Gen Z and Millennial customers are starting to behave differently than traditional shoppers, that doesn't mean they are trending in the same direction.

Top of mind: inflation, taxes, wages and cost of living, reveals GoDaddy survey

TEMPE, Ariz., Oct. 8, 2024 /PRNewswire/ -- With the number of small businesses on the rise, entrepreneurs represent an important voting block as November 5 approaches. According to the U.S. Department of the Treasury1, the U.S. registered more than 430,000 small business applications monthly in 2024 - 50% more than in 2019 - so addressing small business owners' concerns could help candidates differentiate themselves with Election Day less than one month away.

TEMPE, Ariz., Oct. 7, 2024 /PRNewswire/ -- GoDaddy Inc. (NYSE: GDDY) will release financial results for the third quarter of 2024 on Wednesday, October 30, 2024, after the U.S. stock market closes.

Following the news release, GoDaddy management will host a live webcast at 5:00 p.m. Eastern Time, which will be available on GoDaddy's Investor Relations website at https://investors.godaddy.net. To participate, please register here.

Following the webcast's completion, a recording will be available on GoDaddy's Investor Relations website.

Young business owners in Canada are far less likely to have gone to university than their older counterparts, new GoDaddy research suggests

GoDaddy survey reveals consumers willing to inconvenience themselves to save money

TEMPE, Ariz., Oct. 2, 2024 /PRNewswire/ -- A new survey by GoDaddy set out to uncover how much convenience is worth to consumers. It turns out, the answer is not very much.

An overwhelming majority (80%) of 1,500 U.S. consumers surveyed in September say cost savings is more important than convenience, with 42% ranking saving money as their top priority. These cost-conscious consumers are prepared to endure inconveniences to save money this holiday season, highlighting a case for ecommerce businesses to adjust their approach to avoid potentially alienating customers.

New Data Shows the Link Between Digital Infrastructure and Nationwide Job Growth

TEMPE, Ariz., Sept. 10, 2024 /PRNewswire/ -- Job creation due to digital infrastructure investment skyrocketed since the start of the pandemic. Recent data from GoDaddy and UCLA Anderson Forecast shows that digital infrastructure improvement created 280,000+ jobs nationwide - equivalent to the population of Reno - between April 2020 and March 2024. 

Tailored solutions maximize brand awareness to attract customers

TEMPE, Ariz., Aug. 20, 2024 /PRNewswire/ -- Entrepreneurs today understand the importance of marketing to stay competitive, build their brand and attract customers. However, in a recent survey, 73% of respondents said they are not confident that their current strategy is contributing to their business goals. For many, a lack of time, money, and skills make online marketing one of the biggest pain points of being a small business owner. 

TEMPE, Ariz., Aug. 15, 2024 /PRNewswire/ -- GoDaddy Inc. (NYSE: GDDY) Chief Financial Officer Mark McCaffrey will participate in the Seaport Research Partners Annual Summer Investor Conference held virtually on Tuesday, August 20, 2024.

GoDaddy Chief Executive Officer Aman Bhutani will present at the 2024 Citi Global Technology Conference in New York City on Wednesday, September 4, 2024, at 8:20 a.m. ET / 5:20 a.m. PT.

A live audio webcast of the 2024 Citi Global Technology Conference fireside chat will be available on GoDaddy's investor relations website at https://investors.godaddy.net. Following the presentation, an audio replay will be available on GoDaddy's investor relations website.

TEMPE, Ariz., July 8, 2024 /PRNewswire/ -- GoDaddy Inc. (NYSE: GDDY) will release financial results for the second quarter of 2024 on Thursday, August 1, 2024, after the U.S. stock market closes.

Following the news release, GoDaddy management will host a live webcast at 5:00 p.m. Eastern Time, which will be available on GoDaddy's Investor Relations website at https://investors.godaddy.net. To participate, please register here.

Following the webcast's completion, a recording will be available on GoDaddy's Investor Relations website.

TEMPE, Ariz., June 27, 2024 /PRNewswire/ -- The board of directors of GoDaddy Inc. (NYSE: GDDY) unanimously elected Graham Smith as a new independent director effective June 26, 2024. He will serve as a Class I director until the company's 2025 annual meeting of stockholders, at which time all directors will stand for annual election. Smith will join the board of directors' Audit and Finance Committee.

"We are pleased to welcome Graham to the GoDaddy board," said Brian Sharples, chair of GoDaddy's board of directors. "Graham's 30-year career entails leadership, operational finance and board service at some of the world's most highly respected technology companies. His unique background and proven experience will further enhance our ability to provide compelling solutions for our customers while ensuring we can deliver an optimal combination of top-line growth and profitability."