belairdirect shares tips on how to protect your home this fire prevention week
TORONTO, Oct. 9, 2024 /CNW/ - According to a new survey by belairdirect, Canadians are doing a lot to protect their homes, including installing smoke detectors (92 per cent) and cleaning their dryer lint traps (86 per cent), but half say we could be doing more to mitigate fire risks according to a new survey by belairdirect. In fact, many (41 per cent) admit there are likely fire risks in our homes that they are not paying enough attention to.
As we head into the colder months, belairdirect wants to help fill this knowledge gap with helpful tips for greater fire safety so Canadians can protect their homes and loved ones.
Here are some fire safety gaps revealed in the belairdirect survey:
Eleven percent of Canadians have a close friend or family member who has experienced a substantial house fire and 10 per cent have experienced a minor fire. At belairdirect, any fire is one fire too many.
"At belairdirect, we understand that there is a need to provide this fire safety and prevention education to Canadians," says Emilie Dutil-Bruneau, Vice President, Sales and Operations at belairdirect. "We work with each of our customers to ensure they understand their insurance coverage and help them find solutions that best fit their needs. If our customers find themselves in a situation where they need help, we are there for them every step of the way to get them back on track as soon as possible."
With Fire Prevention Week underway (October 6 to 12), belairdirect has prepared a list of solutions to help Canadians protect their home from fires:
About belairdirect
belairdirect is a proud Canadian insurance provider who has been offering customers comprehensive insurance solutions for almost 70 years. You can count on belairdirect to deliver on our shared purpose of making insurance simpler and life easier for even more Canadians. Together, we will simplify your life by helping you protect the things you care about with innovative and personal insurance solutions that fit your needs. Founded in Quebec in 1955, the company offers a simple but complete solution, allowing customers to communicate with an agent by phone, online or in person. belairdirect was the first property and casualty insurer in North America to sell car insurance products online (www.belairdirect.com), attesting to the company's innovative character. belairdirect is a subsidiary of Intact Financial Corporation, the largest provider of property and casualty insurance in Canada and a leading provider of specialty insurance in North America (TSX: IFC - www.intactfc.com). belairdirect is a proud partner of Breakfast Club of Canada. For more information, please visit https://www.belairdirect.com or follow belairdirect on Facebook and Instagram.
About the Survey
On behalf of belairdirect, Hill & Knowlton used the Leger Opinion online panel to survey 1,500 Canadians over the period of September 11 and September 16, 2024. Sampling was done within age, gender, and region quotas. Length of survey was less than 10 minutes. Data was weighted on age, gender, and region according to 2021 census figures. An associated margin of error for a randomly selected sample of n=1500 would be ±3%.
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1 Project/report between Statistics Canada and the Council of Canadian Fire Marshals and Fire Commissioners: https://www.statcan.gc.ca/o1/en/plus/4704-three-four-fire-related-deaths-2021-occurred-residential-fire | |
2 City of Toronto Fire Services: https://www.toronto.ca/wp-content/uploads/2023/09/981a-TFS-Lithium-Ion-Battery-Tip-Sheet-Sept-2023-.pdf | |
3 City of Toronto Fire Services: https://www.toronto.ca/wp-content/uploads/2023/09/981a-TFS-Lithium-Ion-Battery-Tip-Sheet-Sept-2023-.pdf |
SOURCE belairdirect