As sophisticated "bad bot" attacks become more prevalent, U.S. auto insurers must evolve their approaches to differentiate between humans, good bots and bad bots, and manage good traffic at point of quote
Key takeaways
LexisNexis® Risk Solutions announces the launch of ThreatMetrix® for Insurance Quotes to help U.S. auto insurers differentiate between the rise in malicious bot attacks and legitimate human queries at point of quote without adding friction to the consumer experience.ThreatMetrix for Insurance Quotes includes a crowdsourced repository of 100 billion global digital transactions that can identify and help mitigate bots in near real-time, leveraging the strength of the LexisNexis® Digital Identity® Network.In 2023, the percentage of consumers who purchased insurance online was 25%, up from 24% the year prior, with consumers between the ages of 18-29 purchasing insurance online at the highest clip of 54%i. As more consumers transition to digital interactions with insurers, the threat of bot attacks could continue to grow.The rise of AI – a double-edged sword: The technologies generative AI has spawned provide a variety of innovations for legitimate applications and criminal applications.The information provided here is not subject to any editorial processing. It is prepared fully automatically and enriched with additional information and further research options. The aim of the content is to provide information seekers with the relevant information quickly and easily. A link back to the information provider and owner ensures that the data prepared here can be compared with the source information if required. The newsboard does not show information in real time. Please contact the exchange operator for this information if required. There is no claim to completeness. High availability cannot be guaranteed. If you notice any errors in the functionality, please let us know using the "Report a Bug" form below.
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