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NEWS
EXPLORER
State: 17.08.2024 | 11PM
Tue, 11.06.2024       RELX

As sophisticated "bad bot" attacks become more prevalent, U.S. auto insurers must evolve their approaches to differentiate between humans, good bots and bad bots, and manage good traffic at point of quote

Key takeaways

LexisNexis® Risk Solutions announces the launch of ThreatMetrix® for Insurance Quotes to help U.S. auto insurers differentiate between the rise in malicious bot attacks and legitimate human queries at point of quote without adding friction to the consumer experience.ThreatMetrix for Insurance Quotes includes a crowdsourced repository of 100 billion global digital transactions that can identify and help mitigate bots in near real-time, leveraging the strength of the LexisNexis® Digital Identity® Network.In 2023, the percentage of consumers who purchased insurance online was 25%, up from 24% the year prior, with consumers between the ages of 18-29 purchasing insurance online at the highest clip of 54%i. As more consumers transition to digital interactions with insurers, the threat of bot attacks could continue to grow.The rise of AI – a double-edged sword: The technologies generative AI has spawned provide a variety of innovations for legitimate applications and criminal applications.

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