Ad hoc announcement pursuant to Art. 53 LR

Stäfa (Switzerland), March 1, 2022 - Sonova Holding AG, a leading provider of hearing care solutions, has successfully closed the previously announced acquisition of the Consumer Division from Sennheiser electronic GmbH & Co. KG. This marks the formation of a fourth business unit, which will further broaden Sonova's attractive portfolio of products and expand its channel presence and customer base. Martin Grieder will lead the Consumer Hearing business and represent it on the Sonova Management Board. The acquisition will be consolidated as of today. Reflecting the seasonality of the acquired business as well as current supply shortages of microelectronic components, we do not expect a material contribution to consolidated sales and adjusted EBITA in the final month of the 2021/22 financial year.

Highlights:

• The new Consumer Hearing business seeks to capture growth opportunities in the fast-growing market for true wireless headsets, the emerging segment of speech-enhanced hearables as well as expand Sennheiser's strong position in audiophile headphones.
• As part of the acquisition, Sonova has secured a perpetual license for the Sennheiser brand, under which both existing and new consumer hearing devices will be marketed.

Arnd Kaldowski, CEO of Sonova, says: 'A warm welcome to the new colleagues who have joined us from Sennheiser. Linking the complementary strengths of Sonova and Sennheiser, we will now reach even more consumers at different stages of their hearing journey, creating a new path for sustainable growth for our company. We are convinced that our expanded offering of personal audio devices with speech enhancement will be a key contributor to increase the adoption of hearing solutions.'
 

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Disclaimer
This Media Release contains forward-looking statements, which offer no guarantee with regard to future performance. These statements are made on the basis of management's views and assumptions regarding future events and business performance at the time the statements are made. They are subject to risks and uncertainties including, but not confined to, future global economic conditions, exchange rates, legal provisions, market conditions, activities by competitors and other factors outside Sonova's control. Should one or more of these risks or un-certainties materialize or should underlying assumptions prove incorrect, actual outcomes may vary materially from those forecasted or expected. Each forward-looking statement speaks only as of the date of the particular statement, and Sonova undertakes no obligation to publicly update or revise any forward-looking statements, except as required by law.

About Sonova
Sonova is a global leader in innovative hearing care solutions: from personal audio devices and wireless communication systems to audiological care services, hearing aids and cochlear implants. The Group was founded in 1947 and is headquartered in Stäfa, Switzerland.

Sonova operates through four businesses - Hearing Instruments, Audiological Care, Consumer Hearing and Cochlear Implants - and the core brands Phonak, Unitron, AudioNova, Sennheiser (under license) and Advanced Bionics as well as recognized regional brands. The Group's globally diversified sales and distribution channels serve an ever growing consumer base in more than 100 countries.

In the 2020/21 financial year, the Group generated sales of CHF 2.6 billion, with a net profit of CHF 585 million. Over 15,000 employees are working on achieving Sonova's vision of a world where everyone enjoys the delight of hearing.

For more information please visit www.sonova.com.

Sonova shares (ticker symbol: SOON, Security no: 1254978, ISIN: CH0012549785) have been listed on the SIX Swiss Exchange since 1994. The securities of Sonova have not been and will not be registered under the U.S. Securities Act of 1933, as amended (the 'U.S. Securities Act'), or under the applicable securities laws of any state of the United States of America, and may not be offered or sold in the United States of America except pursuant to an exemption from the registration requirements under the U.S. Securities Act and in compliance with applicable state securities laws, or outside the United States of America to non-U.S. Persons in reliance on Regulation S under the U.S. Securities Act.