ABOUT YOU welcomes inclusion into SDAX^(R) index

Hamburg, 6 September 2021 - ABOUT YOU Holding AG ("ABOUT YOU") will be included into SDAX^(R) via the Fast Entry rule less than three months after its initial listing. The entrance confirms the increasing relevance of ABOUT YOU in the capital markets.

After the quarterly DAX^(R) index review on 3 September 2021, Deutsche Börse has announced that ABOUT YOU will be added to SDAX^(R) effective from 20 September 2021. The index consists of 70 smaller businesses, so-called small caps, which follow the companies included in DAX^(R) and MDAX^(R) with regards to their free float market capitalisation.

Tarek Müller, co-founder and member of the management board responsible for Marketing & Brand: "Around three months after our trading debut, the inclusion into renowned SDAX^(R) is evidence of the attractiveness of our shares and trust in our business model. We are delighted about the higher visibility, which the inclusion into the index gives to our shares. For us, this is a motivation and obligation at the same time - we would like to build on this milestone to further digitise the offline shopping experience of our customers and become the leading global online fashion platform."

The shares of ABOUT YOU are traded under the ticker symbol YOU and ISIN DE000A3CNK42 in the regulated market (Prime Standard) of the Frankfurt Stock Exchange.

A trading update of ABOUT YOU's financials for the second quarter 2021/2022 is scheduled on 28 September 2021.

ABOUT YOU
ABOUT YOU digitises the classic shopping stroll by creating an inspiring and personalised shopping experience on the smartphone. At ABOUT YOU, the focus is on the customers, who are supported in expressing themselves individually through fashion. On the website aboutyou.com and the multi-award winning ABOUT YOU app, customers find versatile inspiration and more than 400,000 items from over 2,000 brands. With more than 30 million unique monthly active users, ABOUT YOU is one of the largest fashion and lifestyle platforms in Europe. It is currently active in 26 European markets. With the ABOUT YOU Commerce Suite, the fashion tech company also offers its own e-commerce infrastructure as a licensed product. The group's shares have been listed on the Frankfurt Stock Exchange's Prime Standard in June 2021.

MEDIA CONTACTS
Ann-Christine Klesper | Corporate Communications
ann-christine.klesper@aboutyou.com
+49 151 533 19 109

Knut Engelmann | Kekst CNC
Knut.engelmann@kekstcnc.com
+49 174 234 280

INVESTOR RELATIONS CONTACT
Julia Stoetzel | Head of Investor Relations
julia.stoetzel@aboutyou.com
+49 40 638 569 359
+49 171 3575 103

DISCLAIMER
This publication constitutes neither an offer to sell nor a solicitation to buy securities. The securities placed in connection with the IPO of ABOUT YOU Holding AG have already been sold as part of a private placement.

Certain statements contained in this release may constitute "forward-looking statements" that involve a number of risks and uncertainties. Forward-looking statements are generally identifiable by the use of the words "may", "will", "should", "plan", "expect", "anticipate", "estimate", "believe", "intend", "project", "goal" or "target" or the negative of these words or other variations on these words or comparable terminology. Forward-looking statements are based on assumptions, forecasts, estimates, projections, opinions or plans that are inherently subject to significant risks, as well as uncertainties and contingencies that are subject to change. No representation is made or will be made by ABOUT YOU Holding AG that any forward-looking statement will be achieved or will prove to be correct. The actual future business, financial position, results of operations and prospects may differ materially from those projected or forecast in the forward-looking statements. Neither ABOUT YOU Holding AG nor any of their respective affiliates assume any obligation to update, and do not expect to publicly update, or publicly revise, any forward-looking statements or other information contained in this release, whether as a result of new information, future events or otherwise, except as otherwise required by law.