Partnership with Team USA through Paris 2024, Milano Cortina 2026 and LA28 Games
In celebration, DICK'S launches new marketing campaign titled "Big Moments"
PITTSBURGH, July 23, 2024 /PRNewswire/ -- Today, DICK'S Sporting Goods (NYSE: DKS), Team USA and LA28 announced an exclusive partnership that designates DICK'S as the Official Sporting Goods Retail Provider. DICK'S will also serve as an Official Supporter of Team USA for Paris 2024, Milano Cortina 2026, and LA28, and kick off the celebration of Paris 2024 with ad placements during NBCUniversal's coverage of the upcoming Olympic and Paralympic Games. DICK'S Sporting Goods first partnered with Team USA during Rio 2016 and PyeongChang 2018.
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