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State: 17.08.2024 | 11PM
Tue, 20.08.2024       Electrolux (A)
SE0016589170

Seven-year research program proves clothes including jeans and T-shirts can last more than 50% longer [1] with gentler wash conditions.

STOCKHOLM, Aug. 20, 2024 /PRNewswire/ -- New research, published today in the fourth edition of The Truth About Laundry report, proves that choosing lower temperatures and shorter cycles, can lengthen the lifespan of clothes by more than 50%. Conducted by Electrolux Group, a leading home appliance company in sustainability, the study is part of a seven-year, science-led research program focused on extending clothing life.

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