The brand's partnership with television's biggest night kicks off the next chapter for Johnnie Walker as it embarks on a new era of cultural collaborations, redefining expectations and occasions for Scotch whisky enjoyment
NEW YORK, Sept. 6, 2024 /PRNewswire/ -- Johnnie Walker, the world's number one blended Scotch whisky, is embarking on a groundbreaking series of partnerships to inspire a new generation of whisky drinkers and expand its impact across spheres within modern luxury culture. Kicking off Johnnie Walker Blue Label experiences as the Official Spirits Partner of the 76th Emmy® Awards, the brand is setting the stage for dynamic collaborations across culinary arts, entertainment and fashion with more to be announced later this fall.
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