Teaming Up With Matchbox, The Viral Matchmaking Software, Smirnoff Is Uniting Football Fans (And Rivals) For Unparalleled Thursday Night Football Experiences
NEW YORK, Oct. 22, 2024 /PRNewswire/ -- As the NFL season heats up, fans know that Game Day commitments can often sideline personal connections. This season, however, Smirnoff—the official vodka sponsor of the NFL—is calling an audible by teaming up with Matchbox to create off-the-field Game Day Matchups, giving football lovers a chance to toast with fellow fans without benching their social plans.
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