PLATFORM HIGHLIGHTS BLACK FOUNDERS AND OFFERS EXCLUSIVE, CULTURALLY INSPIRED PRODUCTS IN TIME FOR HOLIDAY SHOPPING
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NEW YORK, Nov. 12, 2024 /PRNewswire/ -- Today, BET announced the launch of Shop With BET, a curated marketplace developed in partnership with Cistus Media. This marketplace highlights Black-owned and inclusive brands across various product categories. Just in time for the holiday season, Shop With BET offers a unique shopping experience for BET's audience, featuring selected items that celebrate Black founders, small businesses, and culturally inclusive products. This platform underscores BET's commitment to promoting equity and representation, making commerce more accessible, seamless, and culturally relevant.
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