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AUBURN HILLS, Mich., Dec. 4, 2024 /PRNewswire/ --
Dodge unleashes marketing campaign for the first all-electric vehicle from the brand, the all-new Dodge Charger DaytonaElectric vehicles aren't changing what Dodge stands for one tiny bitIn true Dodge fashion, the iconic American muscle-car brand comes to the rescue, proclaims that the Dodge Charger Daytona will save the planet … from "all those lame, soulless, weak-looking, self-driving sleep pods everyone keeps polluting our streets with""Save the Planet" marketing campaign launches across television, social media and digital channelsMarketing campaign includes a 30-second spot for broadcast and 30-second, 15-second and shorter cutdowns for social media and digital media channels, in addition to a 60-second extended version on Dodge's YouTube channelConsumers can grab exclusive Believe in Higher Horsepower | Save the Planet merchandise at Dodge.comFirst to arrive in dealerships is the two-door Charger Daytona with two high-performance models, the Dodge Charger Daytona R/T and the Charger Daytona Scat PackDodge Charger Daytona models are part of the Dodge brand's first multi-energy muscle car lineupAll-new Charger Daytona Scat Pack runs the quarter-mile in an estimated 11.5 seconds and delivers Charger SRT Hellcat Redeye levels of performance by reaching 0-60 mph in 3.3 seconds, with a total output of 670 horsepower and 627 lb.-ft. of torqueCharger Daytona R/T delivers a total output of 496 horsepower and 404 lb.-ft. of torque, a significant performance increase over previous Charger R/T modelsCharger Daytona makes its presence known with the world's first patent-pending Fratzonic Chambered Exhaust, delivering a signature rumble and tactile sound wave outputTwo-door Dodge Charger Daytona R/T and two-door Charger Daytona Scat Pack, the first all-electric vehicles from Dodge, qualify for full $7,500 federal tax credit when leasedAll Dodge Charger Daytona models include a choice of an at-home Level 2 charging station or $600 charge credits through Free2move Charge
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