OMG agency OMD Ranked #1 for Billings Volume and Net Growth
Year-end projections drop weeks after Forrester Wavenamed OMG a leader in a transforming media marketplace
NEW YORK, Dec. 18, 2024 /PRNewswire/ -- Omnicom Media Group (OMG), the media services division of Omnicom (NYSE: OMC) and parent company to the OMD, PHD and Hearts & Science global media agency networks is expected to finish 2024 with both the highest rate of growth and actual billings growth among all global media groups.
As reported in Global& Regional Billings & Market Shares Projected 2024- a provisional analysis of 2024 billings for media agency networks and their respective owner groups published yesterday by independent research company COMvergence – OMG outperformed its peers in both percentage of growth (10.5% against a 2023 billings base of $40.6b ) as well as actual billings added (+$4.2b) bringing its projected 2024 billings to $44.8b.
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