New Integration Simplifies Advertiser Access to Cineverse's Massive Content Library Available on C360 Ad Solution
LOS ANGELES, March 18, 2025 /PRNewswire/ -- Cineverse (Nasdaq: CNVS), a next-generation entertainment studio, today announced its strategic partnership with global advertising technology leader The Trade Desk to integrate OpenPath with Cineverse's ad tech platform, C360. The Trade Desk's OpenPath addresses a long-standing challenge in the advertising ecosystem by streamlining the advertising supply chain and offering advertisers a more efficient, transparent path to each ad impression. This direct connection ensures a faster and simpler path to Cineverse's inventory to empower advertisers to make more informed and impactful decisions.
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