BERLIN, Oct. 23, 2024 /PRNewswire/ -- Adjust, a leading global measurement and analytics company, announced today a strategic integration with Salla, the leading e-commerce platform in the MENA region. This partnership will enable thousands of Salla merchants to integrate Adjust's advanced app analytics tools with just a few clicks, without the need for any development expertise.

Salla's integration of Adjust into its platform empowers merchants to quickly unlock valuable insights that drive campaign performance and app growth. By enabling features such as deep linking, customer journey tracking, and smart recommendations, merchants can optimize their marketing strategies with minimal effort.