Transaction in own shares

Moonpig Group plc (the "Company") announces that on 14 August 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 112,100 Shares

Date of transaction: 14 August 2025

Average price paid per Share: 208.0970 pence

Lowest price paid per Share: 206.5000 pence

Highest price paid per Share: 209.5000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 326,267,226 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 326,267,226 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc (the "Company") announces that on 13 August 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 99,676 Shares

Date of transaction: 13 August 2025

Average price paid per Share: 210.5219 pence

Lowest price paid per Share: 207.5000 pence

Highest price paid per Share: 213.5000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 326,379,326 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 326,379,326 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

14 August 2025

Moonpig Group plc

Notice of Trading Update

Moonpig Group plc, the leading online greeting card and gifting platform in the UK and the Netherlands, will issue a Trading Update on 17 September 2025 at 7.00 am, ahead of its AGM which is being held that day.

Enquiries

Brunswick Group

+44 20 7404 5959, moonpig@brunswickgroup.com

Helen Smith, Lana Serebryana

Moonpig Group

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering. The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 11 August 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased:  96,708 Shares

Date of transaction:  11 August 2025

Average price paid per Share:  211.7815 pence

Lowest price paid per Share:  211.0000 pence

Highest price paid per Share:  213.0000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 326,585,460 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 326,585,460 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 8 August 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased:  107,362 Shares

Date of transaction:  8 August 2025

Average price paid per Share:  210.6448 pence

Lowest price paid per Share:  209.0000 pence

Highest price paid per Share:  212.5000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 326,682,168 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 326,682,168 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 7 August 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased:  102,509 Shares

Date of transaction:  7 August 2025

Average price paid per Share:  211.9626 pence

Lowest price paid per Share:  211.0000 pence

Highest price paid per Share:  213.0000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 326,789,530 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 326,789,530 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

TR-1: Standard form for notification of major holdings

1. Issuer Details

ISIN

GB00BMT9K014

Issuer Name

MOONPIG GROUP PLC

UK or Non-UK Issuer

UK

2. Reason for Notification

An acquisition or disposal of voting rights; An acquisition or disposal of financial instruments

3. Details of person subject to the notification obligation

Name

FIL Limited

City of registered office (if applicable)

Hamilton

Country of registered office (if applicable)

Bermuda

4. Details of the shareholder

Full name of shareholder(s) if different from the person(s) subject to the notification obligation, above

City of registered office (if applicable)

Country of registered office (if applicable)

5. Date on which the threshold was crossed or reached

05-Aug-2025

6. Date on which Issuer notified

06-Aug-2025

7. Total positions of person(s) subject to the notification obligation

.

% of voting rights attached to shares (total of 8.A)

% of voting rights through financial instruments (total of 8.B 1 + 8.B 2)

Total of both in % (8.A + 8.B)

Total number of voting rights held in issuer

Resulting situation on the date on which threshold was crossed or reached

9.487600

0.532100

10.019700

32764666

Position of previous notification (if applicable)

5.090000

0.000000

5.090000

8. Notified details of the resulting situation on the date on which the threshold was crossed or reached

8A. Voting rights attached to shares

Class/Type of shares ISIN code(if possible)

Number of direct voting rights (DTR5.1)

Number of indirect voting rights (DTR5.2.1)

% of direct voting rights (DTR5.1)

% of indirect voting rights (DTR5.2.1)

GB00BMT9K014

0

31024686

0.000000

9.487600

Sub Total 8.A

31024686

9.487600%

8B1. Financial Instruments according to (DTR5.3.1R.(1) (a))

Type of financial instrument

Expiration date

Exercise/conversion period

Number of voting rights that may be acquired if the instrument is exercised/converted

% of voting rights

Sub Total 8.B1

8B2. Financial Instruments with similar economic effect according to (DTR5.3.1R.(1) (b))

Type of financial instrument

Expiration date

Exercise/conversion period

Physical or cash settlement

Number of voting rights

% of voting rights

CFD

Cash

1739980

0.532100

Sub Total 8.B2

1739980

0.532100%

9. Information in relation to the person subject to the notification obligation

2. Full chain of controlled undertakings through which the voting rights and/or the financial instruments are effectively held starting with the ultimate controlling natural person or legal entities (please add additional rows as necessary)

Ultimate controlling person

Name of controlled undertaking

% of voting rights if it equals or is higher than the notifiable threshold

% of voting rights through financial instruments if it equals or is higher than the notifiable threshold

Total of both if it equals or is higher than the notifiable threshold

FIL Limited

FIL Limited

9.487600

0.532100

10.019700%

FIL Limited

FIL Financial Services Holdings Limited

9.487600

0.532100

10.019700%

FIL Limited

FIL Financial Services Holdings 2 Limited

9.487600

0.532100

10.019700%

FIL Limited

FIL Holdings (UK) Limited

9.487600

0.532100

10.019700%

FIL Limited

FIL Investments International

9.487600

0.532100

10.019700%

10. In case of proxy voting

Name of the proxy holder

The number and % of voting rights held

The date until which the voting rights will be held

11. Additional Information

12. Date of Completion

06-Aug-2025

13. Place Of Completion

Dublin, Ireland.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 6 August 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased:  111,163 Shares

Date of transaction:  6 August 2025

Average price paid per Share:  210.2786 pence

Lowest price paid per Share:  209.0000 pence

Highest price paid per Share:  212.0000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 326,892,039 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 326,892,039 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 29 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 94,857 Shares

Date of transaction: 29 July 2025

Average price paid per Share: 210.2167 pence

Lowest price paid per Share: 209.0000 pence

Highest price paid per Share: 212.0000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 327,515,900 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 327,515,900 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 28 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 100,231 Shares

Date of transaction: 28 July 2025

Average price paid per Share: 212.9090 pence

Lowest price paid per Share: 211.0000 pence

Highest price paid per Share: 215.5000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 327,610,757 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 327,610,757 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 24 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 105,427 Shares

Date of transaction: 24 July 2025

Average price paid per Share: 213.3816 pence

Lowest price paid per Share: 211.0000 pence

Highest price paid per Share: 214.5000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 327,795,667 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 327,795,667 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 23 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 106,618 Shares

Date of transaction: 23 July 2025

Average price paid per Share: 213.7627 pence

Lowest price paid per Share: 211.0000 pence

Highest price paid per Share: 217.0000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 327,901,094 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 327,901,094 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 22 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 106,700 Shares

Date of transaction: 22 July 2025

Average price paid per Share: 216.7241 pence

Lowest price paid per Share: 215.5000 pence

Highest price paid per Share: 219.0000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 328,007,712 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 328,007,712 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 21 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 93,868 Shares

Date of transaction: 21 July 2025

Average price paid per Share: 218.6410 pence

Lowest price paid per Share: 216.5000 pence

Highest price paid per Share: 221.0000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue with voting rights will be 328,114,412 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 328,114,412 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 17 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 109,000 Shares

Date of transaction: 17 July 2025

Average price paid per Share: 218.2238 pence

Lowest price paid per Share: 214.0000 pence

Highest price paid per Share: 220.0000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue will be 328,312,484 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 328,312,484 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 16 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 108,158 Shares

Date of transaction: 16 July 2025

Average price paid per Share: 214.2473 pence

Lowest price paid per Share: 210.5000 pence

Highest price paid per Share: 215.5000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue will be 328,421,484 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 328,421,484 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 15 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 108,335 Shares

Date of transaction: 15 July 2025

Average price paid per Share: 212.5017 pence

Lowest price paid per Share: 211.0000 pence

Highest price paid per Share: 214.5000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue will be 328,529,642 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 328,529,642 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 14 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 109,534 Shares

Date of transaction: 14 July 2025

Average price paid per Share: 210.2254 pence

Lowest price paid per Share: 209.5000 pence

Highest price paid per Share: 211.0000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue will be 328,637,977 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 328,637,977 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 11 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 105,807 Shares

Date of transaction: 11 July 2025

Average price paid per Share: 212.1400 pence

Lowest price paid per Share: 209.0000 pence

Highest price paid per Share: 216.0000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue will be 328,747,511 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 328,747,511 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.

Transaction in own shares

Moonpig Group plc  (the "Company") announces that on 10 July 2025 it purchased for cancellation the following number of its ordinary shares of 10 pence each pursuant to its up to £30m share repurchase programme, details of which were announced on 2 May 2025.

Description of shares: Moonpig Group plc - ordinary shares of 10 pence

Number of Shares repurchased: 106,199 Shares

Date of transaction: 10 July 2025

Average price paid per Share: 216.7313 pence

Lowest price paid per Share: 215.0000 pence

Highest price paid per Share: 219.0000 pence

Broker: J.P. Morgan Securities plc

Following the purchase of these shares, the remaining number of ordinary shares in issue will be 328,853,318 (excluding Treasury shares), and the company holds no ordinary shares in Treasury.

The figure of 328,853,318 may be used by shareholders (and others with notification obligations) as the denominator for the calculations by which they will determine if they are required to notify their interest in, or a change to their interest in, the Company under the Disclosure and Transparency Rules.

In accordance with Article 5(1)(b) of Regulation (EU) No 596/2014 (the Market Abuse Regulation), detailed information about the individual purchases is attached to this announcement.

For further information, please contact:

Moonpig Group plc

investors@moonpig.com, pressoffice@moonpig.com

Nickyl Raithatha, Chief Executive Officer

Andy MacKinnon, Chief Financial Officer

About Moonpig:

Moonpig Group plc (the "Group") is a leading online greeting cards and gifting platform, comprising the Moonpig, Red Letter Days and Buyagift brands in the UK and the Greetz brand in the Netherlands. The Group is the online market leader in cards in both of its markets and is also the UK market leader in gift experiences.

The Group's leading customer proposition includes an extensive range of cards, a curated range of gifts, personalisation features and next day delivery offering.

The Group offers its products through its proprietary technology platforms and apps, which utilise unique data science capabilities designed by the Group to optimise and personalise the customer experience and provide scalability. Learn more at https://www.moonpig.group/.